In a highly competitive market, point-of-purchase displays are key to product sales success. When our client, a distributor of specialised industrial products came to use with their needs for a display to showcase 3M™ reflective vehicle safety tape and we sat down together and drew up a basic outline where to start.
Using our extensive knowledge of P-O-P displays and expert capabilities that cover every aspect of the process from design, prototype, through to fabrication, FX Plastics developed a product that met the needs of our client and would appeal to the target audience. Combining the best of design and use of materials, the display hit the mark by drawing attention to the safety tape at the point of sale and driving up demand across the entire sales distribution network.
The client ordered a large number of units for national distribution and received very positive feedback from customers’ satisfaction.