There are many options and factors to be taken into consideration when it comes to the design and fabrication of your POS display, and although majority of them will be of personal preference, it would be smart to make use of images that really appeal to shoppers. For one, you can use images of your previous customers who are happily using your products. You can also make use of images that gives instructions as to how they can use your products, such as those being used by manufacturers or producers of baking ingredients. You can also make use of graphs or charts that shows comparisons between your products and that of your comparison. In this sense, you may want to mask or hide your competitor’s name so as to avoid any negative remarks from your competitors.
Remember that the most important benefit of point of sale displays is their increased aesthetic appeal. By creating an aesthetically pleasing display, customers will be more attracted to the products that are on display and therefore will be more likely to buy them. Products that look good make this impression among customers that they are of a high quality. With this in mind, the chances of customers then wanting to buy the product will be higher than if a products display is boring and unattractive. Since the only way these displays will be able to achieve its purpose is if they grab the customer’s attention, it is vital that they are well designed, stylish and eye-catching.